L’Oréal Paris
Areas of intervention
- Creative Direction
- Product & Structural Design
- Primary & Secondary Packaging Graphics
- Technical Engineering Development
- Prototyping & Production Development
L’ORÉAL PARIS – RAPHIA
For L’Oréal Paris Asia, XL Design envisioned a case inspired by the art of raffia weaving. This embossed decoration draws from the world of fashion to deliver a modern interpretation, rich in detail.
Each braid was modeled with extreme precision: a meticulously engineered design process applied to every interlacing element, resulting in a composition where textures and volumes express a high level of craftsmanship.
